Posts Tagged Marketing and Advertising
The 5 Questions of Digital Marketing Optimization
Posted by Iqbal Mutabanna in Optimization on February 12, 2011
From predictive analysis to evolutionary algorithms, a full range of optimization solutions are emerging in the digital marketing and advertising arena. Between advertisers (who want to reach consumers) and publishers (who pull in the consumers), there is now a gamut of players focused on website optimization, distribution, media buying and demand side platforms, ad servers, […]
